Workflow automation
For businesses running on memory, sticky notes, and "the way we've always done it." I write down how things actually work, then automate the parts that don't need a human.
No jargon, no enterprise sales pitch. I find the repetitive tasks eating your week, build a simple way to handle them, and hand you something you'll actually use.
All of it starts the same way: a conversation about where your time actually goes. Then I build the simplest thing that fixes it.
For businesses running on memory, sticky notes, and "the way we've always done it." I write down how things actually work, then automate the parts that don't need a human.
Feed in your messy call notes or a transcript — get back a polished follow-up email, a meeting agenda, and a branded deck. Built to get you 80% of the way there so you're never starting from a blank page.
If half your team won't touch anything complicated, the tool fails. I build little interfaces with one obvious button — the kind your least techy employee can use without a tutorial.
A clean, fast, cheap-to-run site for the small business or owner who's been putting it off. No monthly platform that costs more than rent — just something that works and that you own.
There's a tool for almost everything now — that's exactly the problem. Most of them are sold to people who don't actually run your business. The real skill is understanding how your work happens, then reaching into a big toolbox and pulling out the piece that fits. That's the part I'm good at.
"Everything runs through me, and it's all in my head."
A written playbook plus a couple of automations, so a normal day runs without you in the middle of it.
"My team won't touch anything complicated."
One screen with one obvious button — set up around how they already work, not another app to learn.
"I spend my evenings rewriting the same notes and emails."
A setup that drafts the first 80% from what you already have, so you're never staring at a blank page.
"I've been putting off getting a real website for years."
A fast, cheap-to-run site you own outright — no monthly platform quietly charging you forever.
I'm not selling you one platform. I'm tool-agnostic — I use whatever gets the result and hand you something you own.
You don't need to know "point A from point D." That's my job. Here's the whole process.
A relaxed call where you walk me through your week. I listen for the stuff you dread, the things that fall through the cracks, and the tasks you keep meaning to fix.
I go away and build the simplest thing that solves it — and keep you posted in plain language, not status-report speak. You see progress, not a black box.
I hand it off with a quick walkthrough and a one-page "how to use this." It's built to run without me — but I'm around if you want to take it further.
I started out in sales — thousands of cold calls, building a real book of customers from scratch. You learn fast that people don't buy complicated. They buy from someone who listens and makes things easy.
From there I spent years in transportation tech, onboarding trucking and fleet companies and walking owners through new tools over the phone. I've sat with a lot of businesses that run on whiteboards, paper logs, and one person's memory — so when I say I get it, I mean it.
Now, as a Customer Success Manager, I've gone deep on AI tooling. Not as a programmer — as someone who's genuinely good at figuring out what a business actually needs and using these new tools to bridge the gap. I can sit across from a busy owner, translate "this is driving me crazy" into a plan, and actually ship it — no $200-a-month platform you'll resent, just the practical 80% that gets you unstuck.
Tell me what's eating your week. If I can help, I'll tell you how. If I can't, I'll point you to who can. No pressure, no pitch.